You know the brands everyone notices like Nike, McDonalds, Dunkin Donuts, and Sears but did you know that it is important to brand yourself as well?
We are each a brand. Sometimes it just takes a little consideration to figure out which brand we are and how we want to present to the world.
Here are some things to consider:
- What do you stand for?
- What do you want to leave as a legacy?
- What impact do you want to make on the world now?
- What do you NOT want your name connected to?
- What are your values?
Figuring out the answers to these questions will help you brand yourself and find the right audience for the authentic you. You will find the audience that wants what you have to offer and they will come to you. You don’t have to waste precious time searching them down once you have established a brand and have the recognition coming in.
Branding also means consistency. The message you are putting out to the world is always on the same target. The colors and logo and vibe is always the same.
Branding is about you. It is about who you are and who you want to be. It is about what you want to make happen in the world.
These big brands all started from the same place you are at now. They had a dream and an idea and needed to get it out in the world. They had to brainstorm what they wanted to be known for and then they had to put in the work to get their brand out there and known.
Are you ready to do the same? It is worth it. You will make a name for yourself, get your message out there to more people and have more people know that they want to search you out.
If you need help creating your brand I would love to help. Just contact me and we can set up a time to chat!